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Sam Ibrahim, Shareholder in the firm's Intellectual Property section, and Bryce Maynard, Counsel, are named among the world's leading trademark professionals in the 2018 WTR 1000.

Although capable of troubleshooting any branding issue across myriad industry sectors, Buchanan Ingersoll & Rooney maintains a laser focus on client service which keeps patrons coming back time and time again. "The team produces high-quality work that is delivered on time and within budget and it can be recommended without reservation." One of its leading lights, Bassam Ibrahim has lately been handling worldwide clearance and strategy for Noosa Yoghurt, one of the fastest-growing yoghurt brands in the country. "He is very responsive and creative in his solutions. He consistently offers practical and sound advice and, importantly, has a keen attention to cost control." His colleague Bryce Maynard, who co-chairs the trademark department, is also quick to garner plaudits: "From initial searches to licensing matters and enforcement, he is immensely talented and extremely knowledgeable. He is also timely and easy to get a hold of even under tremendously tight deadlines."