Louise M. Henkel
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Louise M. Henkel

Director, Business Development

Tampa, FL
 
 
 

Louise M. Henkel is the firm's Director of Business Development. She works closely with the firm's Chief Business Development Officer and Director of Marketing to provide strategic direction and leadership to the firm’s business development and marketing efforts.

Louise supervises Buchanan's business development team, which includes six business development managers and two business development staff members. Louise oversees the firm's business development initiatives, business development budget, client teams, industry teams, client feedback assessments, and business development training and coaching programs. She facilitates business development activities and provides coaching for lawyers to help them achieve practice development goals.

Prior to joining Buchanan Ingersoll & Rooney, Louise was Director of Marketing and Business Development for Fowler White Boggs P.A. In this role, she developed and managed the firm marketing budget, firm brand and media relations, public relations, web and social media strategies, internal and external communications, and RFP processes. She also supervised a staff of four and provided practice support to attorneys in five Florida offices.