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Mar 14 2013

Alexandria’s Holly Ford moderated a Bar Association of DC panel on "Combating Counterfeiting and Protecting IP in the US and Abroad" on Thursday, March 14th. The event was held in Buchanan Ingersoll & Rooney's Washington, D.C. office and the panel included in house counsel from Procter & Gamble, former IP counsel for the US Chamber of Commerce and outside counsel.

The panel discussed the dangers of counterfeit products, consumer education, strategies for using US and foreign laws and regulations to fight counterfeiting online, and the best ways to leverage technology to develop a robust ant-counterfeiting and brand protection strategy for IP owners.